Growing your client base

Whether you need a conversation starter or an entire campaign, turn contacts into clients with materials that are ready for sharing.

Campaigns in a box

We have created a series of multi-week campaigns that are compliance-approved and ready for delivery. Each week has multiple touchpoints, building momentum as you can continue getting the word out to relevant prospects. 

See all campaigns

Tips for generating referrals

#1:Ask your clients for referrals

And reward them for their efforts.

#2:Make it part of your social media

Make referral announcements and shout-out participants.

#3:Educate your clients 

The more they know about what you offer, the more they can refer you.

#4:Consider marketing automation

Leverage existing software and apps to automate newsletters and emails—and easily send them to interested parties.

Start reaching out to new clients

Browse through all our prospecting resources and download what you need to get the conversation going.

Browse stand-alone prospecting resources





Legal & General America life insurance products are underwritten and issued by Banner Life Insurance Company, Urbana, MD and William Penn Life Insurance Company of New York, Valley Stream, NY. Banner products are distributed in 49 states and in DC. William Penn products are available exclusively in New York; Banner Life is not an authorized New York insurer and does not do business in New York. The Legal & General America companies are part of the worldwide Legal & General Group.