William Penn resource hub

More simplicity. More support. More business.

Your partner in protection

At William Penn Life Insurance Company of New York, a Legal & General America company, we focus on making it easier and faster for you to do business, support your clients and grow your success. From longer term options to flexible coverage solutions and dedicated underwriting support, we help you place more cases with less hassle.

Need quick answers? Contact your team.

Three ways William Penn stands out

01. Longer terms, more flexibility

  • 35- and 40-year terms – Coverage options hard to find elsewhere.
  • Term Riders – Additional protection without extra policies.
  • Term-2-Term exchange – Clients extend coverage without new medical exams.

02.Underwriting that works for you

  • Dedicated large case support – No guesswork, just solutions.
  • Fast, clear underwriting decisions – No unnecessary back-and-forth.
  • Underwriting sweet spots that help get more clients approved – So you close more business.

03. A partner-first experience

  • Direct access to sales and underwriting teams – Real people, real answers.
  • A streamlined process – Because speed matters.
  • A trusted name with financial strength – Giving your clients confidence.


Featured partner resources

Helping you do what you do best

 

Longer terms

A competitive edge

  • Extend client protection beyond standard 30-year policies.
  • Ideal for homebuyers with long mortgages and business owners needing extended coverage.
  • A simple way to differentiate yourself in the market.
The Long Term solution

Long Term Solution

30 Years of Protection

30 Years of Protection

No Place Like Home

Mortgage Coverage 250k


Term-2-Term exchange

Clients’ needs change. Their coverage should, too.

  • No new medical exam required — just an easy extension.
  • Retain more clients over time by adapting coverage as their lives evolve.
  • An effortless solution that benefits both you and your clients.

Qualifying Client Letter (WP)

Qualifying Client Postcard (WP)

Client-Facing Flyer (WP)

Advisor-Facing Slide Deck (WP)

Physical Client Letter (WP)

Advisor-Facing Flyer (WP)


Term Riders

More coverage without multiple policies

  • Add a spouse, child, or business partner to a single policy.
  • Save your clients money with one streamlined solution.
  • Increase policy size without extra effort.
The Term Rider Advantage

Term Rider Advantage

Term Riders

Term Rider Solution


Underwriting
made easy

Where we win

  • Competitive pricing for healthy clients.
  • Strong approvals for well-managed health conditions.
  • Efficient processing for faster turnaround times.
Impaired Risk Underwriting

Impaired Risk Underwriting

large case underwriting team

Large Case Service Team

quick quotes guide

Quick Quotes Guide

underwriting field guide

Underwriting Field Guide