Legal & General America (LGA) has been nominated as a finalist for Best Website - Personalization Category in the annual Progress Sitefinity Website of the Year Awards.
The awards recognize websites powered by Progress’ Sitefinity content management system for their excellence in visual design, content, layout and navigation, innovation, complexity and significance.
Beginning on Wednesday, April 6 through Wednesday, April 20, voting is open to the public. Votes can be cast online at the Progress Sitefinity Awards website. For each category, the finalist with the highest number of votes will be selected as the winner.
LGA teamed up with AmericanEagle.com to leverage Sitefinity’s personalization capabilities. LGA utilized segments and personas to enable customers to protect their loved ones and to equip advisors with the tools they need to grow their business.
Through this work, LGA continuously delivered high-performing, seamless experiences that made a meaningful impact on company growth and customer satisfaction.
LGA won this award in 2021 in the Financial Services Category.
Progress Sitefinity is a web experience management solution that empowers organizations with the ability to manage content and customer interactions across all channels and touch points throughout the customer journey. Sitefinity powers 10,000 enterprise websites worldwide across various industries – from financial and government services to communications, retail and entertainment.