Life Insurance Awareness Month logo

Life insurance — an easy decision

Join LGA and Life Happens in our mission to help educate Americans about the importance of life insurance and to encourage them to take action to get the coverage they need. 

Life Happens is a nonprofit organization dedicated to helping Americans take personal financial responsibility through the ownership of life insurance and related products.

This September, we're partnering with Life Happens to help you educate your clients on the importance of protecting their families with life insurance. 

Start the conversation with this year's theme "Life insurancean easy decision" so your clients can see how easy and affordable it is. One simple purchase today will protect their loved ones for life. 

We want to help you empower and educate your clients with access to simple materials that help you share the value and importance of having life insurance.


Consumer-Approved Materials



Introduce Life Insurance Awareness Month via email

We've made it easy to spread the word about Life Insurance Awareness Month with an HTML email template. Download the template below, personalize it with your signature, and send it to your list of contacts.

Directions for Outlook 365:

  1. Download zip file 
  2. Open a new email in Outlook
  3. Locate Insert > Attach File
  4. Select the HTML file and "Insert as Text"

Download template materials